Our Story

As we’ve said before, our purpose is to help You with Your Technology in Your Small Business.

That is our road, and we’ve been traveling it for over ten years… 


Our Road Less Traveled

YellowWood was born out of necessity, specifically the necessity for two guys to feed their families! We were at a crossroads of sorts: Either continue to be dissatisfied in somebody else’s small business, or take the road less traveled and start a venture of our own, one where both we—and our future team members—would be fulfilled. And so, in 2005 we set out on our own to build our small business.

The first matter of business was to choose a name. The name we chose, YellowWood, comes from the Robert Frost poem, The Road Not Taken. In it the traveler stands at a Y in the road, making a choice as to which road he will take, just as we were. The lone narrator contemplates making what seems to be a one-time, life-altering decision…

We knew then that we could relate with the traveler, and also that no one should be alone when making such important decisions. This philosophy has continued to guide us: Technology choices can be difficult to make at times, and we wanted to be the trusted guide, standing shoulder to should with to our clients, helping them on their own road less traveled.


Our Mission

“The Mission of YellowWood Networks is to provide Trust and Choice to our team, clients, community, and shareholders.”

We see ourselves as trusted technology advisors. We have traveled most technology roads—and lots of other winding roads in between—that a small business owner might find themselves on. We can help you with your technology choices, as in this day and age your technology choices can make all the difference.

Our Vision

The vision of YellowWood Networks is to help hundreds of small businesses build a solid data network, advance in the use of technology, and plan for success.


The Road Not Taken

–Robert Frost

Two roads diverged in a yellow wood,
And sorry I could not travel both
And be one traveler, long I stood
And looked down one as far as I could
To where it bent in the undergrowth;

Then took the other, as just as fair,
And having perhaps the better claim,
Because it was grassy and wanted wear;
Though as for that the passing there
Had worn them really about the same,

And both that morning equally lay
In leaves no step had trodden black.
Oh, I kept the first for another day!
Yet knowing how way leads on to way,
I doubted if I should ever come back.

I shall be telling this with a sigh
Somewhere ages and ages hence:
Two roads diverged in a wood, and I—
I took the one less traveled by,
And that has made all the difference.